
That’s why, at the start of last quarter, we decided to put the roadmap "on ice" for one week. We paused our standard tickets for our bi-annual Hackathon, inviting everyone across the Tech org, including Engineers, Product Managers, Designers, Security, Data Privacy, and IT to come together and build something new and innovative.
To get into the right headspace, we left our usual desks and set up shop at a dedicated space external to our Paddington office. Tool-wise, we used Backstage, our internal developer portal, in addition to the SkillExchange plugin to crowdsource ideas.
On the Thursday before the event, idea owners pitched to the group, rallying teams around their vision. We then kicked off Monday with our VP of Engineering, Helen who set the goals for the week. But we didn't just want to code; we wanted to learn. We invited guest speakers from Tessl to discuss evaluating AI agents, and Cursor to share best practices on leveraging AI for product and engineering workflows.
With teams formed and skills matched, the middle of the week was dedicated to deep work. The energy was electric. Teams mixed seniority and discipline; mid-level developers leading discussions and Product Managers getting hands-on with the code.

Our Founder and CEO, Euan Blair, joined senior leaders from our Tech and Customer Success organisations to judge the projects across three specific categories:
We also had a People's Choice Award, voted on live by all hackathon attendees.
The shining light of the week though, in addition to the seriously impressive work in just a couple of days, was the collaboration and team culture we saw. Seeing people who might not usually work together, the diversity of opinions, and watching mid-level devs step up to lead complex projects was the real win.
“What stood out most was the speed to prototype, curiosity, collaboration, and care our teams brought to every idea. Seeing everyone learn from each other, explore new possibilities, and have fun together reminded me why moments like this are so special!”
- Helen, VP of Engineering
We aren't letting these ideas gather dust. We have already reviewed these to decide how best to productionise them and officially add them to our roadmap.
Does this sound like the kind of engineering culture you want to be part of? We are actively hiring in Tech, see live roles here.